Skip to content

The Power of Discovery: Tailored Demonstrations Without Assumptions

Discovery meetings are essential for pre-sales consultants to understand client needs and deliver tailored demonstrations. Avoiding assumptions is key to ensuring truly personalised demos. In this blog post, I highlight the significance of active listening and the drawbacks of assumptions during discovery meetings, emphasising the importance to tailored demonstrations. Never ASSUME it makes an ‘ASS’… Read More »The Power of Discovery: Tailored Demonstrations Without Assumptions

Tailored Demonstrations: The Power of Personalisation

When it comes to giving demonstrations, I prioritise tailoring them specifically. However, if the audience consists of potential partners, referrers, or if the demo is part of a training session, I take a different approach – a “sweetshop” demo. A sweetshop demo skips the initial discovery phase and focuses on showcasing common use cases, notable… Read More »Tailored Demonstrations: The Power of Personalisation

The Role of Generative AI in Content Creation: Enhancing Efficiency or Cheating?

There’s no denying the impact of generative AI on content creation. Different professionals have had varied reactions to generative AI. I recently took part in a debate on Reddit with individuals from both educational and legal backgrounds. Each person expressed strong views on whether ChatGPT is a benefit or a threat to their respective fields.… Read More »The Role of Generative AI in Content Creation: Enhancing Efficiency or Cheating?