Building Strong Business Cases: The Power of Effective Questioning in Sales
Recently, I’ve been giving serious thought to the process of building a business case. I’ve found myself following a diverse range of sales and pre-sales leaders on LinkedIn, keen to absorb their best practices and ideas. A frequent point of interest is the significance of structuring the sales process, and having effective, timely questions prepared.… Read More »Building Strong Business Cases: The Power of Effective Questioning in Sales